Category Archives: Internet advertising

Mobile Advertising: The Glass Half Full

  Mobile Advertising:  Poised For Growth Blog reaction to Mary Meeker’s recent slide presentation  at the D10 conference focused a lot on how feeble mobile advertising revenue stacks up against the perceived value of internet advertising.  Even though she had … Continue reading

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Data Collection: Essential for Success

Data Collection:  Essential for Business Companies are gradually waking up to the fact that in the age of digital technology, social media and smart phones, the ability to collect and effectively analyze data about customers and their friends is becoming … Continue reading

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Mobile and Internet Advertising: Fastest Growing Sectors

Mobile and Internet Advertising:  Fastest growing Sectors   Statistically, two interesting points jump out of IAB’s report last month on advertising and marketing activity for 2011. One has to do with mobile advertising which is growing exponentially and the internet … Continue reading

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