Author Archives: Steven

Mobile Advertising: The Next Big Thing

Mobile Advertising: Powered by Smartphones Mobile advertising, especially via smartphones, is quite small when compared to more traditional forms of media in the US. There are a number of valid reasons for this but given the record setting pace of … Continue reading

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The Smart Phone: Raising Expectations for Customer Service

The Smart Phone:  Raising Expectations for Customer Service The smart phone, along with tablet computing is transforming the way we search and digest information and shop.    But the smart phone, in particular, as a piece of personal technology, will have … Continue reading

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